For more than 100 years, the MG Group’s wholesale branch network has played a central role in connecting growers with customers across the country. While the co-operative has evolved in many ways, expanding into growing operations, launching brands, and developing export channels, it is the produce markets that remain the operational heart of the business.
National reach
The MG Group operates a network of nine physical branches, supported by two virtual direct branches. Strategically located across New Zealand, these sites give MG a strong national presence and provide access to a wide mix of sales channels. This includes independent retailers, supermarkets, foodservice providers and hospitality businesses.
Every day, thousands of cartons of fresh produce move through the network. More than 350 staff support this activity, many of them based in branches. Their roles go well beyond logistics. They stay closely connected with growers and customers, respond to changing market needs, and help build strong, lasting relationships that benefit both sides.
Led by a capable team
MG branches are led by highly capable managers who are passionate about what they do. All have come through the business, gaining hands-on experience in a variety of roles, with most starting out in warehousing before progressing through different parts of the operation. Many have developed their careers through the MG Graduate Programme or MG Sales Academy, and now lead teams across the country.
The business is well served by people who care deeply about the produce industry. Just as importantly, these leaders are committed to the future, bringing energy and focus to building on the strong foundations that have already been created over more than a century.
Future focused
As a grower-owned co-operative, the MG Group takes a long-term view and continues to invest in the business to ensure it remains strong for future generations. Recent infrastructure upgrades across several branches, including improvements to refrigeration systems, reflect this commitment. These investments are designed to support product quality, enhance operational efficiency, and ensure the business is well positioned for the years ahead. Energy use is also a key focus, with ongoing work to reduce consumption, manage costs, and support sustainability.
Focus on service
MG operates differently from many other businesses. Owned by more than 400 growers, the group shares its success with its shareholders. While there is no requirement for exclusive supply, MG continues to attract support by consistently delivering value and operating with a long-term focus.
↑ (Top) From left to right: Daniel Neumann Tauranga Branch Manager, Dominic Gargiulo Auckland Branch Manager, Andrew Cross Nelson Branch Manager, Willie Little MG Direct North Island, Tom Bosworth Hamilton Branch Manager, Jake Edwards Palmerston North Branch Manager, Ben Ross Christchurch Branch Manager, Jade Reeves GM Operations, David Freeman Invercargill Branch Manager, Grant Stumbles Dunedin Assistant Branch Manager, Brett Reid Wellington Branch Manager
↑ (insert) Jamie Crawford has recently been appointed as Branch Manager in Dunedin, bringing strong experience and a fresh perspective to the role.